Masters in Brand Management in Ireland

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Highlights of Studying MSc in Brand Management

  • New jobs for marketing is expected to be 6500 by 2020 - Glassdoor

  • Employment in marketing expanded by 14% between 2018 to 2019

  • Average salary of 53L after 3 years of study

  • Get a Masters in Brand Management in Ireland for just 9L

  • 1 Programme exclusively for Global Brand Management

  • It is an evergreen programme also part of the critical skills list

  • 2 years of post-study work permit.

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MSc in Brand Management in Ireland

Branding is one of the major tools or more likely, an effective marketing strategy that is now becoming popular due to new applications. People sometimes buy or choose a product just for the brand name. We can quote many such examples including Mercedes Benz, Sony, The Nike Swoosh, Sony, Coca Cola, and Kingfisher. Brand management is art of creating and sustaining the brand and MSc in Brand Management in Ireland gives you to opportunity to venture into it. Branding makes customers committed to your business and a strong brand differentiates your products from the competitors. Masters in Brand Management in Ireland. teaches you the intricacies of how a brand is a name, term, sign, symbol or a combination of all these planned to differentiate the goods/services of one seller or group of sellers from those of competitors. Brand represents values, ideas and even personality and connects the four crucial elements of an enterprise customers, employees, management and shareholders. We can learn how a brand is nothing but an assortment of memories in customers mind through MS in Brand Management in Ireland. It is a set of functional, emotional and rational associations and benefits which have occupied target market's mind.

The MS in Brand Management in Ireland is a one-year programme, focused on developing the understanding, insight and skills to enable students to become a resource to global brands in a dynamic and rapidly changing world.

MS in Brand Management in Ireland will help you:



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  • Gain knowledge and understanding of key areas of international business management.
  • Apply learning to complex problems experienced by global brands and use their knowledge to find creative solutions
  • Device and monitor real-life practical assignments enabling students to prove themselves on global assignments and gain the confidence, skills and experience to further their personal and professional development in this field

Reputed industries such as mobile telephone companies, advertising agencies, pharmaceuticals, television channels, newspaper organizations, leisure or entertainment, travel, leading manufacturers of food, soft drinks, clothes, soaps, cosmetics and electrical products look for brand management professionals who have done their MSc in Brand Management in Ireland. Companies which are involved in providing financial services such as banks, insurance companies also employ experienced candidates of Masters in Brand Management in Ireland. Brand managers are responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers. To do so, these professionals of MS in Brand Management in Ireland continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. Masters in Global Brand Management professionals also regularly meet with clients and senior management, and they oversee a team of junior marketers. You can also work for in-house marketing departments such as public sector bodies, charities and for management consultancies, business-to-business service providers such as IT, training and recruitment firms, commercial marketing departments, advertising and specialist brand consultancies of you have marketing and commercial experience after your MSc in Global Brand Management in Ireland.

Global Brand Management

MSc in Brand Management in Ireland professionals develop pricing strategies, balancing firm objectives and customer satisfaction. Masters in Brand Management in Ireland graduates also identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.They evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections An MSc in Global Brand Management in Ireland directs the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.You will learn to build and manage strong brands to help organizations compete in the marketplace after your Masters in Global Brand Management in Ireland.

Courses in Brand Management in Ireland

During MSc in Brand Management in Ireland, you will learn about how to work on a brand development and develop an identity, recommend brand ambassadors, create a strategy for developing brand awareness. In the best courses for Brand Management in Ireland, you will focus on skills of the global brand manager including storyboarding, content production, developing global brand name, logos and positioning, selecting markets, storytelling and marketing channels and measuring the effectiveness of those channels. The top courses for Brand Management in Ireland focuses on recommending modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products. Below is the list of courses for Brand Management in Ireland.

Top universities for Brand Management in Ireland

Courses for Brand Management in Ireland

Griffith College MSc in Global Brand Management


Top Universities for MSc in Brand Management in Ireland in Ireland

Top Universities for MSc in Brand Management in Ireland teaches the function of marketing that uses special techniques in order to increase the perceived value of a product. Based on the aims of the established marketing strategy, brand management enables the price of products to grow and builds loyal customers through positive associations and images or a strong awareness of the brand.You will acquire the necessary theoretical and practical knowledge from the Top Universities for Masters in Brand Management in Ireland, as well as the necessary skills to be able to manage global brands. The focus of Top Universities for MS in Brand Management in Ireland trains us in managing the tangible and intangible characteristics of brand. In case of product brands, the tangibles include the product itself, price, packaging, etc. While in case of service brands, the tangibles include the customers' experience. The intangibles include emotional connections with the product/service. Branding is assembling of various marketing mix medium into a whole so as to give you an identity. It is nothing but capturing your customers mind with your brand name which can be mastered from Best Universities for MSc in Brand Management in Ireland. It gives an image of an experienced, huge and reliable business.Griffith College Dublin is the Best University for Masters in Brand Management in Ireland.

Entry Requirement for Master's in Brand Management in Ireland

Admission Committees in the Universities in Ireland have expertise in reviewing international qualifications from around the world and will be able to assess your application's comparability to the Irish Entry Requirement for MS in Brand Management in Ireland. Every course state have their minimum admissions requirements for MSc in Brand Management in Ireland. Meeting these does not guarantee you an offer since the competition for places on top universities for Masters in Brand Management in Ireland is intense. The entry requirement for Masters in Brand Management in Ireland is given below.

Top universities for Brand Management in Ireland

Entry Requirement for Brand Management Courses in Ireland

Griffith College 60% or 6.0 CGPA


English Requirements for MSc in Brand Management in Ireland

Among the admission requirements for MSc in Brand Management in Ireland, English language test score is one of them. TOEFL, IELTS and PTE scores are set as the scale for English proficiency for students applying for MSc Brand Management in Ireland. Each university has different benchmarks for English Requirements for MSc in Brand Management in Ireland. It is recommended to know the minimum English Requirements for MSc in Brand Management in Ireland if you are looking for an admission in the top universities for MSc in Brand Management in Ireland. Below is a brief compilation of the English Requirements for MSc in Brand Management in Ireland

Test

College

IELTS 6 with no section below 5.5
TOEFL 79
PTE 59


IELTS Requirements for MSc in Brand Management in Ireland

Among the very few english speaking European countries, Ireland is the most desired destination making it a perfect hub for international students. So English is considered as a major criteria for an admission in MSc in Brand Management in Ireland. IELTS - International English Language Testing System is one such exam that grades you on the basis of four modules that include Listening, Reading, Writing and Speaking. Universities in Ireland have a minimum IELTS Requirements for MSc in Brand Management in Ireland as an overall 6.5 with no section below 5.5. Due to competition, in some cases, the universities are very particular about the IELTS scores for MSc in Brand Management in Ireland. The IELTS requirement for Master's in Brand Management in Ireland is as below

Top universities for Brand Management in Ireland

IELTS Requirement for Brand Management Courses in Ireland

Griffith College 6.0 with no section less than 5.5


TOEFL requirements for MSc in Brand Management in Ireland

TOEFL scores are also acceptable by Universities in Ireland for master's in Brand Management in Ireland. For an admit, the minimum TOEFL requirement for MSc in Brand Management in Ireland is 79. TOEFL requirements for MSc in Brand Management in Ireland may be hiked due to competition during the admission process

Top universities for Brand Management in Ireland

TOEFL Requirement for Brand Management Courses in Ireland

Griffith College 79


PTE Requirements for MSc in Brand Management in Ireland

Pearson Test of English (PTE) is another English Language Test that can be taken by students for Master's in Brand Management in Ireland. PTE score is the combined sum of your reading, writing, listening and speaking skills. You need to get the minimum PTE score for MSc in Brand Management in Ireland to secure an admit for MSc in Brand Management in Ireland. The minimum PTE score for Master's in Brand Management in Ireland is a minimum score of 59. PTE requirements for MS in Brand Management in Ireland vary generally with universities.

Top universities for Brand Management in Ireland

PTE Requirement for Brand Management Courses in Ireland

Griffith College 59


Tuition Fee for Master's in Brand Management in Ireland

The tuition fee for MSc in Brand Management in Ireland starts from €12,835. The tuition fee for MS in Brand Management in Ireland excludes your accommodation and stay. Griffith College cost at around €12,835 for Master's in Brand Management in Ireland. If you are looking for an MS in Brand Management in Ireland, the average cost for Master's in Brand Management in Ireland is € 12,835.

Top universities for Brand Management in Ireland

Tuition Fee for MSc in Brand Management in Ireland

Griffith College € 12,835


Salary of Brand Managers in Ireland

Depending on the designation that you take up, the salary after MSc in Brand Management may change. Brand manager salaries can range from €38,455 - €41,566 that sums up an hourly pay of €14.50 - 17. You can also work as a market analyst who helps businesses gain more insight into their products from a marketing perspective and the average salary for marketing analyst of € 36,500. Marketing directors, an experienced job role that deals with strategic marketing, marketing communications, and marketing management can get you an average pay of €74,836 per year

Top 10 Companies for Brand management


  • P&G
  • PepsiCo
  • Unilever
  • Google
  • General Mills
  • Amazon
  • Verizon
  • Johnson & Johnson's
  • Kellog's
  • McKinsey & Co

Job Opportunities for MSc in Brand Management in Ireland

You may start your career as a part of the sales team or marketing team of a company, marketing analyst or sales representative or junior/assistant brand managers under the supervision of senior managers. The responsibilities of these professionals vary according to their roles.

  • Marketing Analyst: Marketing analysts work on one major brand or a group of smaller brands. They assist in business reviews including competitive analysis, manage budgets, execute assignments efficiently and accurately.
  • Assistant Brand Manager: Assistant Brand Managers start their career with a small brand or company. They coordinate the various marketing functions such as packaging advertising, promotions, and public relations to execute the marketing plan.
  • Brand Manager: Brand managers manage assistant brand managers, marketing analyst and the team working on a major brand or large business or a group of smaller brands.
  • Marketing Director: Marketing Director is the position beyond brand manager, who oversees the major portfolio of brands. They guide overall strategy by coordinating the efforts of brand managers and assistant brand managers.

When you hear a brand's name, what thoughts come to mind? If they are positive, inspiring and make you want to run out to buy the brand's newest product, then a brand manager somewhere is doing his or her job.

Working under marketing managers or CMOs, brand managers serve as the point-person for developing, implementing and executing marketing initiatives and activities for their particular brand. These initiatives and activities include campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorships.

Brand Managers are responsible for more than executing marketing campaigns; they are also in charge of managing and developing P&L and driving market growth. Strong analytical skills, business savvy and the ability to multitask are all essential.






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