MSc in Brand Management in Ireland

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Highlights of Studying MSc in Brand Management

  • New jobs for marketing is expected to be 6500 by 2020 - Glassdoor

  • Employment in marketing expanded by 14% between 2018 to 2019

  • Average salary of 53L after 3 years of study

  • Get a Masters in Brand Management in Ireland for just 9L

  • 1 Programme exclusively for Global Brand Management

  • It is an evergreen programme also part of the critical skills list

  • 2 years of post-study work permit.

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MSc in Brand Management in Ireland

Branding is one of the major tools or more likely, an effective marketing strategy that is now becoming popular due to new applications. People sometimes buy or choose a product just for the brand name. We can quote many such examples including Mercedes Benz, Sony, The Nike Swoosh, Sony, Coca Cola, and Kingfisher. Brand management is the art of creating and sustaining the brand and brand management courses Ireland gives you to opportunity to venture into it.

Branding makes customers to commit to your business and a strong brand differentiates the products from your competitors. Masters in Brand Management in Ireland. teaches you how to differentiate the products/services of a seller or group of sellers from the competitors using a brand name, term, sign, symbol (logo ) or a combination of all of them. The brand expresses principles, concepts and even personalities, integrating the four key elements of business customers, employees, management and investors. We can learn how a brand is nothing but an assortment of memories in customers mind through MSc Brand Management in Ireland. It is a set of functional, emotional and rational associations and benefits which have occupied target market's mind.

The MS in Brand Management in Ireland is a one-year program, focused on developing the understanding, insights and skills to enable students to become a resource to global brands in a dynamic and rapidly changing world.

MS in Brand Management in Ireland will help you:



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  • Gain knowledge and understanding of key areas of international business management.
  • Learning to complex and real problems experienced by global brands and use their knowledge to find creative solutions
  • Device and monitor real-life practical assignments enabling students to prove themselves on global assignments and gain the confidence, skills and experience to further their personal and professional development in this field

Reputed industries such as mobile telephone companies, advertising agencies, pharmaceuticals, television channels, newspaper organizations, leisure or entertainment, travel, leading manufacturers of food, soft drinks, clothes, soaps, cosmetics and electrical products look for brand management professionals who have done their brand management course. Companies which are involved in providing financial services such as banks, insurance companies also employ experienced candidates of Masters in Brand Management in Ireland. Brand management has to ensure that current and potential customers agree with the products, services and product lines that fall under their domain resonate. To do so, these professionals of MS in Brand Management in Ireland continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. Global Brand Management professionals also regularly meet with clients and senior management, and they oversee a team of junior marketers. You can also work for in-house marketing departments such as public sector bodies, charities and management consultancies, business-to-business service providers such as IT, training and recruitment firms, commercial marketing departments, advertising and specialist brand consultancies of you have marketing and commercial experience after your MSc in Global Brand Management in Ireland.

Global Brand Management

MSc in Brand Management in Ireland professionals develop pricing strategies, balancing firm objectives and customer satisfaction. Masters in Brand Management in Ireland graduates also identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.They evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections An MSc in Global Brand Management in Ireland directs the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.You will learn to build and manage strong brands to help organizations compete in the marketplace after your Masters in Global Brand Management in Ireland.

Brand Management Courses in Ireland

During MSc in Brand Management in Ireland, you will learn about how to work on a brand development and develop an identity, recommend brand ambassadors, and create a strategy for developing brand awareness. In the best courses for Brand Management courses in Ireland, you will focus on skills of the global brand manager including storyboarding, content production, developing global brand name, logos and positioning, selecting markets, storytelling and marketing channels and measuring the effectiveness of those channels. The top Brand Management courses in Ireland is focuses on recommending modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products. Below is the list of best Brand Management courses in Ireland.

Top universities for Brand Management in Ireland

Courses for Brand Management in Ireland

Griffith College MSc in Global Brand Management


Top Universities in Ireland for Masters in Brand Management

Top Universities in Ireland for MSc in Brand Management teaches the function of marketing that uses special techniques in order to increase the perceived value of a product. Based on the priorities of the established marketing strategy, brand management allows the price of products to develop and creates loyal customers through successful associations and images or clear knowledge of the brand. You will acquire the necessary theoretical and practical knowledge from the Top Universities for Masters in Brand Management in Dublin, as well as the necessary skills to be able to manage global brands. The focus of Top Universities for MS in Brand Management in Ireland trains us in managing the tangible and intangible characteristics of brand. In case of product brands, the tangibles include the product itself, price, packaging, etc. While in case of service brands, the tangibles include the customers' experience. The intangibles include emotional connections with the product/service. Branding is assembling of various marketing mix medium into a whole so as to give you an identity. It is nothing but capturing your customers mind with your brand name which can be mastered from Best Universities for MSc in Brand Management in Ireland. It gives an image of an experienced, huge and reliable business. Griffith College Dublin is the Best University for Masters in Brand Management in Ireland.

Entry Requirement for Master's in Brand Management in Ireland

Admission Committees in the Universities in Ireland have expertise in reviewing international qualifications from around the world and will be able to assess your application's comparability to the Irish Entry Requirement for MS in Brand Management in Ireland. Every course state has their minimum admissions requirements for MSc in Brand Management in Ireland. Meeting these does not guarantee you an offer since the competition for places on top universities for Masters in Brand Management in Ireland is intense. The entry requirement for Masters in Brand Management in Ireland is given below.

Top universities for Brand Management in Ireland

Entry Requirement for Brand Management Courses in Ireland

Griffith College Dublin 60% or 6.0 CGPA


English Requirements for Brand Management Course in Ireland

Among the admission requirements for MSc in Brand Management in Ireland, English language test score is one of them. TOEFL, IELTS and PTE scores are set as the scale for English proficiency for students applying for MSc Brand Management in Ireland. Each university has different benchmarks for English Requirements for MSc in Brand Management in Ireland. It is recommended to know the minimum English Requirements for MSc in Brand Management in Ireland if you are looking for an admission in the top universities for MSc in Brand Management in Ireland. Below is a brief compilation of the English Requirements for MSc in Brand Management in Ireland

Test

College

IELTS 6 with no section below 5.5
TOEFL 79
PTE 59


IELTS Requirements for Brand Management Program in Ireland

Among the very few English speaking European countries, Ireland is the most desired destination making it a perfect hub for international students. So English is considered as major criteria for an admission in MSc in Brand Management in Ireland. IELTS - International English Language Testing System is one such exam that grades you on the basis of four modules that include Listening, Reading, Writing and Speaking. Universities in Ireland have a minimum IELTS Requirements for MSc in Brand Management in Ireland as an overall 6.5 with no section below 5.5. Due to competition, in some cases, the universities are very particular about the IELTS scores for MSc in Brand Management in Ireland. The IELTS requirement for Master's in Brand Management in Ireland is as below

Top universities for Brand Management in Ireland

IELTS Requirement for Brand Management Courses in Ireland

Griffith College 6.0 with no section less than 5.5


TOEFL requirements for MSc in Brand Management in Ireland

TOEFL scores are also acceptable by Universities in Ireland for master's in Brand Management in Ireland. For an admit, the minimum TOEFL requirement for MSc in Brand Management in Ireland is 79. TOEFL requirements for MSc in Brand Management in Ireland may be hiked due to competition during the admission process

Top universities for Brand Management in Ireland

TOEFL Requirement for Brand Management Courses in Ireland

Griffith College 79


PTE Requirements for Masters in Brand Management in Ireland

Pearson Test of English (PTE) is another English Language Test that can be taken by students for Master's in Brand Management in Ireland. PTE score is the combined sum of your reading, writing, listening and speaking skills. You need to get the minimum PTE score for MSc in Brand Management in Ireland to secure an admission for MSc in Brand Management in Ireland. The minimum PTE score for Master's in Brand Management in Ireland is a minimum score of 59. PTE requirements for MS in Brand Management in Ireland vary generally with universities.

Top universities for Brand Management in Ireland

PTE Requirement for Brand Management Courses in Ireland

Griffith College 59


Tuition Fee for Masters in Brand Management in Ireland

The tuition fee for MSc in Brand Management in Ireland starts from €12,835. The tuition fee for MS in Brand Management in Ireland excludes your accommodation and stay. Griffith College cost at around €12,835 for Master's in Brand Management in Ireland. If you are looking for an MS in Brand Management in Ireland, the average cost for Master's in Brand Management in Ireland is € 12,835.

Top universities for Brand Management in Ireland

Tuition Fee for MSc in Brand Management in Ireland

Griffith College € 12,835


Salary of Brand Managers in Ireland

Depending on the designation that you take up, the salary after MSc in Brand Management may change. Brand manager salaries can range from €38,455 - €41,566 that sums up an hourly pay of €14.50 - 17. You can also work as a market analyst who helps businesses gain more insight into their products from a marketing perspective and the average salary for marketing analyst of € 36,500. Marketing directors, an experienced job role that deals with strategic marketing, marketing communications, and marketing management can get you an average pay of €74,836 per year

Top 10 Companies in Ireland for Brand management


  • P&G
  • PepsiCo
  • Unilever
  • Google
  • General Mills
  • Amazon
  • Verizon
  • Johnson & Johnson's
  • Kellog's
  • McKinsey & Co

Job Opportunities for MSc in Brand Management in Ireland

You may start your career as a part of the sales team or marketing team of a company, marketing analyst or sales representative or junior/assistant brand managers under the supervision of senior managers. The responsibilities of these professionals vary according to their roles.

  • Marketing Analyst: Marketing analysts work on one top brands or a small group of brands.They help market evaluations, including competitive analysis, budget management, efficient and accurate execution of assignments.
  • Assistant Brand Manager: Brand manager’s assistant start their career with a small company or small brand. They manage the different marketing roles for the execution of the marketing plan, including packaging advertising, promotions, and public relations.
  • Brand Manager: Brand managersincludeassistant brand managers, sales consultant,marketing team and the team working on a major brand or a group of smaller brands or large business.
  • Marketing Director: The Director of Marketing is the brand manager and supervises the major brand portfolio. They direct the overall strategy through the efforts of product managers and brand assistants.

Once you hear a brand name, what opinions do you think of a brand name? Brand a manager is somewhere doing their job if you are happy, motivated and want to rush out to buy the brand's newest product.

Brand managers are appointed by marketing managers or CMOs to create, execute and enforce marketing strategies and activities for their particular brands. These activities include schools, events, corporate responsibility projects, and sponsorships.

Brand managers are responsible not only for branding but also for P&L and guiding market growth and development. Strong analytical skills, know-how in business and multitasking are essential.






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